TOPIC: Developing Eco Friendly Fragrances for Consumer Goods Products

Consumers are more and more conscious of the environment and the climate. There is a shift in consumer habits; they want to lead a more sustainable lifestyle and therefore consume products and services that will have a low carbon footprint.

At level of fragrance development for consumer goods products, sustainability can be achieved through the Perfumer’s palette of raw materials. Brands are adopting different strategies. Here is a list of the main routes that can be followed to develop green products:

-biodegradability

-carbon renewability

-upcycling

-compaction

-Etc..

The objective of this presentation will be to explore the different routes and the implications on fragrance creation.